A graduate of the International Trade Faculty with the Academy of Economic Studies in Bucharest and MBA graduate of University of Washington in co-operation with ASE, Veronica Savanciuc started her professional career as Economist at Romtrans Foreign Trade Entreprise.

Then she became Operation Manager with International Romexpress Services and later Sales & Marketing Manager with DHL Romania.

In 1993 she set up Plus Advertising, a full service advertising agency, called today Lowe Lintas GGK. In the same year, she founded Total Media Shop, a full service media agency, called today Initiative Media Romania. Both agencies are owned by Interpublic Group of Companies, the American communication leader.

As President of Lowe Lintas GGK, Veronica Savanciuc has brought the agency to the top, so that the agency ranked No. 1 several years in a row or has been in top five.